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Victim Theory

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You live longer once you realize that

any time spent being unhappy is wasted.

– Ruth E. Renkl

I was visiting with a good friend of mine last week, Ken Robbins of Response Mine Interactive.


Ken and I discussed victim theory and its power in marketing, messaging and our daily lives. It is far more powerful and easy to think of yourself as a victim.


If life happens to you, you aren’t responsible for your own happiness.


But you must always remember that you are the hero of your own story.


The decision to be happy with where you are, what you are doing and how you are progressing is solely yours – just like the choice to step out of the norm and build a business of your own.


When I find myself disappointed with how life or business is progressing, I remind myself that the trials and tribulations I face make me stronger for new challenges.


What lessons are preparing you to climb that next summit?


Are you standing at the bottom dreading the challenge, unhappy with your situation? Or looking forward to the view on the way to the top?


Did you know? You can watch the show LIVE everyday.

See what happens behind the scenes on

The Eric Holtzclaw Show.



Best Regards,


P.S. Our panels and panel moderators are confirmed! Get your ticket for theSeptember 9th Growth Hacking Conference before the prices go up!